Challenge: It’s not enough for a Telecom brand to say that their Network is great, it’s time to prove it. And what better way to prove it than through the people who use it the most: content creators.

Idea: Putting the Network’s power to the test. We handed over a single phone to 12 content creators in a non-stop 48hr TikTok Live stream relay across the UAE. 0 Lag, 0 interruptions and 100% adventures.

Market: UAE
Credits: Daniela Aguirre and TBWA\Raad ©2025

TikTok Award - 1xGold 1xSilver ©2026
Guiness Word Record for Longest Promoted Live Stream ©2025